In today’s competitive online market, having a website that looks good isn’t enough — it needs to generate leads, rank on Google, and convert visitors into customers. For many Australian service-based businesses, this is where the right combination of WordPress web design and SEO strategies makes all the difference.

In today’s competitive online market, having a website that looks good isn’t enough — it needs to generate leads, rank on Google, and convert visitors into customers. For many Australian service-based businesses, this is where the right combination of WordPress web design and SEO strategies makes all the difference.

That’s exactly what we delivered for Red Cloud Bamboo, a premium bamboo fencing and landscaping company. Their reputation for quality craftsmanship was already strong, but their old website wasn’t bringing in enquiries. With a modern WordPress redesign and targeted SEO campaign, they saw a 45% increase in organic traffic in just 3 months.

Check out Red Cloud Bamboo's New Website Here.

The Challenge: An Outdated Website Holding Back Growth

Red Cloud Bamboo’s original website didn’t reflect their premium positioning. It was:

• Outdated in design and user experience

• Lacking clear calls-to-action for enquiries

• Not optimised for mobile (despite 70% of traffic being mobile users)

• Ranking poorly on Google for core keywords

The result? Missed opportunities and lower lead generation than expected for such a reputable brand.

The Goals: SEO and WordPress Working Together

When Red Cloud Bamboo approached Tyack Ecommerce Solutions, the objectives were clear:

• Modernise the website with a professional, mobile-friendly WordPress design
• Increase organic visibility through targeted SEO services in Australia
• Improve the user experience to make enquiries easier
• Generate more high-quality leads for both residential and commercial services

Our Approach: WordPress Website Design with SEO Optimisation

We rebuilt the Red Cloud Bamboo website from the ground up using WordPress, blending SEO strategies with conversion-focused design.

Key Features Delivered:

• Interactive Before & After Sliders – Helping customers instantly see transformations and trust the brand.

• Customised Contact Forms – Separate enquiry forms for residential, commercial, and trade clients, ensuring the right leads go to the right team.

• SEO-Optimised Content & Structure – Keyword-rich service pages, optimised meta descriptions, and image SEO to improve Google rankings.

• Mobile-First, Fast-Loading Design – Catering to mobile users with a responsive, high-speed website.

• Lead Capture & Analytics – Tracking enquiries and measuring conversions to continually refine performance.

The Results: A 45% Boost in Organic Traffic

• Within the first three months of launch, Red Cloud Bamboo achieved:
• 45% increase in organic search traffic
• Higher lead quality through targeted enquiry forms
• Stronger customer engagement with interactive features
• Improved Google rankings for service-based keywords

These results show the power of combining SEO and WordPress website design for service-based businesses in Australia.

Why This Matters for Australian Service Businesses

Whether you’re a tradie, consultant, healthcare provider, or creative business, your website should be doing more than just looking good. It should:

• Bring in targeted leads through SEO

• Convert visitors with a clear user journey and strong calls-to-action

• Be easy to manage on WordPress

• Work seamlessly on mobile

• Be built for SEO from day one

At Tyack Ecommerce Solutions, we design and optimise websites specifically for Australian businesses who want real results. From SEO services in Melbourne to nationwide digital strategies, we know how to turn your website into a lead generation machine.

Check out Red Cloud Bamboo's New Website Here.

Ready to Revitalise Your Online Presence?

If your website isn’t generating enough enquiries or doesn’t reflect the quality of your business, it’s time for an upgrade.

At Tyack Ecommerce Solutions, we build WordPress websites optimised for SEO that:

• Look professional and modern

• Rank higher on Google

• Generate more enquiries

• Deliver long-term growth for Australian businesses

👉 Ready to see results like Red Cloud Bamboo? Contact us today and let’s build a website that works as hard as you do.

Check out Red Cloud Bamboo's New Website Here.

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